AR tops list of tech that makes users view a brand as innovative, study...

Augmented reality (AR) is the most likely technology to make consumers think a brand is innovative, although most cutting-edge tech fall flat, per a...

The 50 Best Digital Marketing Tools

Digital marketing has never been more important to businesses than right now. With a whopping 31.1% growth on online shopping and a surge in Aussies starting new businesses,...

H&M integrates virtual assistant, live chat with Google services

Dive Brief: In partnership with Nuance Communications, H&M is making its virtual assistant and live chat agents available via Google services like Google Maps and...

How to Choose a Perfect Mobile App Development Company

Sometimes having a plethora of options makes choosing the best solution for your project even more difficult. In 2019, the United States alone had...

With driverless trucks, trucking would not be the same

The autonomous vehicle (AV) niche is gaining momentum, with incumbent automakers and high-profile startups pushing pilot vehicles on public roads and testing their technology...

Unveiling the Strategies for Digital Marketing Success: An Exclusive Interview with Andreea Galiceanu-DWR Agency

In the dynamic realm of digital marketing, one agency has been consistently making waves with its innovative approach and tailor-made solutions. DWR Agency, a...

Chipotle’s expansion plans include adding ‘digital-only’ restaurants to its menu

Chipotle Mexican Grill has announced plans to open its first “digital-only restaurant” tomorrow. The Chipotle Digital Kitchen, as it is being called, is located “just outside...

Can YouTube Shopping Emulate China’s Live Shopping?

Fashion site Glossy shares how YouTube is pushing forward with video shopping in the wake of Instagram reducing its shopping features and TikTok increasing theirs with a...

L’Oréal offers first line of virtual makeup for social media, video calls

Brief: L'Oréal Paris introduced its first line of virtual makeup for social media. The cosmetics giant's "Signature Faces" augmented reality (AR) filters are available on...

Has Omnichannel Retailing Made Malls More Relevant?

A study from Coresight Research found traffic at U.S. shopping malls has strongly recovered to surpass pre-Covid levels. The research firm believes brands within malls are...

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Will Self-Checkout Ever Win Over Its Critics?

Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder. In a recent article in The Atlantic,...

American Express expands small business perks as it reportedly falls under federal investigation

Dive Brief: Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...

Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud

If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......