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H&M integrates virtual assistant, live chat with Google services
Dive Brief:
In partnership with Nuance Communications, H&M is making its virtual assistant and live chat agents available via Google services like Google Maps and...
E-Commerce
MARKETING
Assess These 5 Pillars to Determine If You Need a Marketing...
To say that COVID has thrown a wrench in the works for businesses would be a serious understatement. “Business as usual” has essentially lost...
MOBILE
Only 7% of retailers offer a shared cart across channels
Fifty-six percent of consumers said they likely would shop at retailers that offer a shared shopping cart across channels, but only 7% retailers offer...
TECHNOLOGY
With driverless trucks, trucking would not be the same
The autonomous vehicle (AV) niche is gaining momentum, with incumbent automakers and high-profile startups pushing pilot vehicles on public roads and testing their technology...
Online commerce helped boost digital ad platforms like Meta and Google
Major tech companies reported an increase in ad revenue at their most recent quarterly reports, driven by e-commerce advertisers that continued to spend on...
AR tops list of tech that makes users view a brand as innovative, study...
Augmented reality (AR) is the most likely technology to make consumers think a brand is innovative, although most cutting-edge tech fall flat, per a...
L’Oréal offers first line of virtual makeup for social media, video calls
Brief:
L'Oréal Paris introduced its first line of virtual makeup for social media. The cosmetics giant's "Signature Faces" augmented reality (AR) filters are available on...
CORPORATE NEWS
Walmart rolls out new baby registry experience
Walmart on Thursday announced plans to upgrade its baby registry process, which will feature a chatbot to create a more personalized experience for users...
Caleres to close 133 Naturalizer stores in shift to digital
Dive Brief:
Shoe seller Caleres plans to close 133 stores under its Naturalizer women's footwear brand by the end of fiscal 2020 and pivot to a digital...
5 retailers winning despite the pandemic
The coronavirus pandemic disrupted virtually every segment of the retail industry and created an incomparable sense of uncertainty.
Between dealing with both supply and demand...
Urban Outfitters announces disappointing holiday sales, group CEO departure
Urban Outfitters, Inc. reported total company net sales for the two months ended December 31, 2020, decreased 8.4 percent over the same period last...
Senreve appoints chief operating officer and new board members
Luxury handbag brand Senreve has named Jenny Oh as its new chief operating officer, effective November 11, alongside the appointment of two new board...
TRENDS
Department stores make a bid for relevancy
Legacy players like Macy's and Nordstrom have ramped up efforts to appeal to consumers. But is a facelift enough to entice shoppers back...
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Will Self-Checkout Ever Win Over Its Critics?
Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder.
In a recent article in The Atlantic,...
American Express expands small business perks as it reportedly falls under federal investigation
Dive Brief:
Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...
Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud
If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......
