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Can YouTube Shopping Emulate China’s Live Shopping?
Fashion site Glossy shares how YouTube is pushing forward with video shopping in the wake of Instagram reducing its shopping features and TikTok increasing theirs with a...
E-Commerce
MARKETING
Study: 93% of companies with a personalization strategy boost revenue
Ninety-three percent of businesses with advanced personalization strategies increased their revenue last year, according to a new study from personalization software company Monetate and WBR Research.The...
MOBILE
Only 7% of retailers offer a shared cart across channels
Fifty-six percent of consumers said they likely would shop at retailers that offer a shared shopping cart across channels, but only 7% retailers offer...
TECHNOLOGY
L’Oréal offers first line of virtual makeup for social media, video calls
Brief:
L'Oréal Paris introduced its first line of virtual makeup for social media. The cosmetics giant's "Signature Faces" augmented reality (AR) filters are available on...
Gartner: 5G will drive 100M people to shop in AR by next year
Brief:
The rollout of high-speed 5G mobile service is set to drive growth of augmented reality shopping to 100 million consumers by next year, researcher Gartner...
Investing In Route Planning Software Enhances Efficiency For Transportation Industry
A large European FMCG firm implemented LogiNext Mile’s delivery management software in early 2020. By the end of the year, they managed to get 43% more...
Unveiling the Strategies for Digital Marketing Success: An Exclusive Interview with Andreea Galiceanu-DWR Agency
In the dynamic realm of digital marketing, one agency has been consistently making waves with its innovative approach and tailor-made solutions. DWR Agency, a...
CORPORATE NEWS
Inditex profits take a hit as sales soar
Spanish apparel conglomerate Inditex on Wednesday reported a fiscal year 2018 net sales increase of 3% (7% in local currencies) "to an all-time high"...
Senreve appoints chief operating officer and new board members
Luxury handbag brand Senreve has named Jenny Oh as its new chief operating officer, effective November 11, alongside the appointment of two new board...
Walmart rolls out new baby registry experience
Walmart on Thursday announced plans to upgrade its baby registry process, which will feature a chatbot to create a more personalized experience for users...
Amazon’s marketplace business is growing once again
Third-party seller services and overall marketplace growth helped fuel Amazon’s third-quarter earnings.
This past quarter, Amazon’s online stores business grew 7% year-over-year to $57.2 billion....
Alibaba in crosshairs of growing antitrust scrutiny in China
Alibaba Group Holding Ltd.'s dominant position in the online retail and digital payments markets make it the most likely target of growing antitrust scrutiny...
TRENDS
Importance of Investing In Marketing During Economic Downturn
When inflation rises, and when economic signals are bad, businesses typically cut costs. This is a natural and wholly understandable progression — if the...
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Will Self-Checkout Ever Win Over Its Critics?
Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder.
In a recent article in The Atlantic,...
American Express expands small business perks as it reportedly falls under federal investigation
Dive Brief:
Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...
Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud
If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......
