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Importance of Investing In Marketing During Economic Downturn
When inflation rises, and when economic signals are bad, businesses typically cut costs. This is a natural and wholly understandable progression — if the...
E-Commerce
MARKETING
Unveiling the Strategies for Digital Marketing Success: An Exclusive Interview with...
In the dynamic realm of digital marketing, one agency has been consistently making waves with its innovative approach and tailor-made solutions. DWR Agency, a...
MOBILE
Only 7% of retailers offer a shared cart across channels
Fifty-six percent of consumers said they likely would shop at retailers that offer a shared shopping cart across channels, but only 7% retailers offer...
TECHNOLOGY
H&M integrates virtual assistant, live chat with Google services
Dive Brief:
In partnership with Nuance Communications, H&M is making its virtual assistant and live chat agents available via Google services like Google Maps and...
AR tops list of tech that makes users view a brand as innovative, study...
Augmented reality (AR) is the most likely technology to make consumers think a brand is innovative, although most cutting-edge tech fall flat, per a...
Gartner: 5G will drive 100M people to shop in AR by next year
Brief:
The rollout of high-speed 5G mobile service is set to drive growth of augmented reality shopping to 100 million consumers by next year, researcher Gartner...
Porsche collaborates with Huawei on new smartwatch
Geopolitics and technology make very poor bedfellows, if you believe everything you read. However, more and more of us are happy to sally forth...
CORPORATE NEWS
The government just blocked another razor startup from getting acquired
The Federal Trade Commission announced it would sue to block Proctor & Gamble’s purchase of razor and body care company Billie on December 8th, citing P&G’s...
Urban Outfitters announces disappointing holiday sales, group CEO departure
Urban Outfitters, Inc. reported total company net sales for the two months ended December 31, 2020, decreased 8.4 percent over the same period last...
Caleres to close 133 Naturalizer stores in shift to digital
Dive Brief:
Shoe seller Caleres plans to close 133 stores under its Naturalizer women's footwear brand by the end of fiscal 2020 and pivot to a digital...
Amazon’s marketplace business is growing once again
Third-party seller services and overall marketplace growth helped fuel Amazon’s third-quarter earnings.
This past quarter, Amazon’s online stores business grew 7% year-over-year to $57.2 billion....
A new era for Amazon as Jeff Bezos hands over CEO role
In an internal letter to Amazon.com employees yesterday, Jeff Bezos announced that he will be stepping down as chief executive of the company in the third...
TRENDS
Men, women not so different when it comes to shopping behavior
Over two-thirds of men and two-thirds of women do the majority of their shopping online and more than two-thirds of men and women are...
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Will Self-Checkout Ever Win Over Its Critics?
Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder.
In a recent article in The Atlantic,...
American Express expands small business perks as it reportedly falls under federal investigation
Dive Brief:
Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...
Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud
If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......
