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Why Does Celebrity Advertising Work?
Actor/comedian Jim Gaffigan is starring in new commercials supporting Walmart’s Straight Talk Wireless family plans, actress Emma Roberts fronted Saks’ spring campaign, and hip-hop icon Snoop Dogg recently signed on...
E-Commerce
MARKETING
Is This the Perfect Formula for Visual Merchandising?
Gifts & Decorative Accessories recently shared a visual merchandising webinar between the nonprofit group Heart on Main Street, which offers financial aid, mentorship, and education to retailers, and...
MOBILE
Develop an Ecommerce App that Can be Loved by Thousands
When it comes to develop an ecommerce app, it can be beneficial for your mobility platform and to target your ecommerce sector. Mobile ecommerce is...
TECHNOLOGY
Can YouTube Shopping Emulate China’s Live Shopping?
Fashion site Glossy shares how YouTube is pushing forward with video shopping in the wake of Instagram reducing its shopping features and TikTok increasing theirs with a...
Chipotle’s expansion plans include adding ‘digital-only’ restaurants to its menu
Chipotle Mexican Grill has announced plans to open its first “digital-only restaurant” tomorrow. The Chipotle Digital Kitchen, as it is being called, is located “just outside...
How to Choose a Perfect Mobile App Development Company
Sometimes having a plethora of options makes choosing the best solution for your project even more difficult. In 2019, the United States alone had...
H&M integrates virtual assistant, live chat with Google services
Dive Brief:
In partnership with Nuance Communications, H&M is making its virtual assistant and live chat agents available via Google services like Google Maps and...
CORPORATE NEWS
Urban Outfitters announces disappointing holiday sales, group CEO departure
Urban Outfitters, Inc. reported total company net sales for the two months ended December 31, 2020, decreased 8.4 percent over the same period last...
A new era for Amazon as Jeff Bezos hands over CEO role
In an internal letter to Amazon.com employees yesterday, Jeff Bezos announced that he will be stepping down as chief executive of the company in the third...
The government just blocked another razor startup from getting acquired
The Federal Trade Commission announced it would sue to block Proctor & Gamble’s purchase of razor and body care company Billie on December 8th, citing P&G’s...
Inditex profits take a hit as sales soar
Spanish apparel conglomerate Inditex on Wednesday reported a fiscal year 2018 net sales increase of 3% (7% in local currencies) "to an all-time high"...
Amazon’s marketplace business is growing once again
Third-party seller services and overall marketplace growth helped fuel Amazon’s third-quarter earnings.
This past quarter, Amazon’s online stores business grew 7% year-over-year to $57.2 billion....
TRENDS
Digitally native brands on the power of brick and mortar
Founders and CEOs at digital-first businesses at Shoptalk predict their business models will need to move beyond early strategies like social media marketing...
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Will Self-Checkout Ever Win Over Its Critics?
Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder.
In a recent article in The Atlantic,...
American Express expands small business perks as it reportedly falls under federal investigation
Dive Brief:
Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...
Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud
If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......
