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4 Reasons Live-Streaming Video Will Improve Your Business’ Brand Awareness
Nothing lures people in more than a good story. American story consultant, Robert McKee once said, “Storytelling is the most powerful way to put...
E-Commerce
MARKETING
“Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing”...
Digital
marketing is a fast-growing field, with developing trends continuously being
improved and adapted to a very dynamic environment. To keep your target retail
audience engaged through...
MOBILE
More than half of consumers shop online and offline equally
At least 60% or more of consumers in the U.S., U.K. and Germany said they shop equally offline and online, according to a March Periscope...
TECHNOLOGY
Instagram Reels to have a shopping feature soon
Instagram Reels will soon be adding a shopping feature in India. The new feature was announced in October as something the company had in the...
Amazon study highlights digital divide for rural businesses
Improving access to digital technology for rural businesses could contribute more than $140 billion to the U.S. economy over the next three years, and...
Unveiling the Strategies for Digital Marketing Success: An Exclusive Interview with Andreea Galiceanu-DWR Agency
In the dynamic realm of digital marketing, one agency has been consistently making waves with its innovative approach and tailor-made solutions. DWR Agency, a...
The Xbox has been transformed into a highly designed object
The last quarter of 2020 saw the global launch of two major next gen products, Sony’s PlayStation 5 and Microsoft’s Xbox Series X, together...
CORPORATE NEWS
Amazon’s marketplace business is growing once again
Third-party seller services and overall marketplace growth helped fuel Amazon’s third-quarter earnings.
This past quarter, Amazon’s online stores business grew 7% year-over-year to $57.2 billion....
A new era for Amazon as Jeff Bezos hands over CEO role
In an internal letter to Amazon.com employees yesterday, Jeff Bezos announced that he will be stepping down as chief executive of the company in the third...
Urban Outfitters announces disappointing holiday sales, group CEO departure
Urban Outfitters, Inc. reported total company net sales for the two months ended December 31, 2020, decreased 8.4 percent over the same period last...
Caleres to close 133 Naturalizer stores in shift to digital
Dive Brief:
Shoe seller Caleres plans to close 133 stores under its Naturalizer women's footwear brand by the end of fiscal 2020 and pivot to a digital...
Walmart launches voice-activated grocery shopping
Walmart has partnered with Google to allow customers to voice order groceries from their Google Assistant enabled devices including Google Home, iPhones and Android...
TRENDS
Black Friday’s too late this year. Is Prime Day just in...
After months of speculation around just when Amazon would go through with its annual Prime Day sale, usually held in July, it has finally landed in mid-October. That...
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Will Self-Checkout Ever Win Over Its Critics?
Self-checkout stations show little signs of slowing their expansion across retail, yet critics only appear to be getting louder.
In a recent article in The Atlantic,...
American Express expands small business perks as it reportedly falls under federal investigation
Dive Brief:
Days before The Wall Street Journal reported federal investigators were looking into American Express' sales to business owners, the company introduced more incentives...
Digital Shift Leads Mastercard To Take Contactless Payments To The Cloud
If the sky’s the limit for contactless payments, which the pandemic has certainly shown, and if the technology is deployed across mobile devices ......
